Lilja Capital Advisory Partners, which operates in the private equity market, builds on strong relationships with leading global investors to meet the capital needs of European companies. Brandpulse developed the brand identity for the young brand.
Strategic Positioning
Lilja Capital Advisory Partners, based in Zurich, advises European companies seeking to raise equity capital in the private capital markets. As a subsidiary of Lilja & Co., the leading advisor for equity capital markets in the DACH region, the company provides comprehensive guidance to owners and managers of European companies – from startup to IPO. Their business success stems from long-term relationships with leading global investors, combined with extensive expertise in corporate finance and capital markets.
Brand Design Development
The branding developed by Brandpulse is founded on positioning as a relationship-focused company. The brand identity merges the DNA of parent company Lilja & Co. with its own forward-looking identity. The design bridges the gap between professional competence and modern sustainability.
Visual Implementation
The developed visual language captivates through detailed observations of architectural elements and structures in inviting, versatile color schemes. It embodies the competence and professionalism of Lilja Capital Advisory Partners while emphasizing attention to detail. Employee portraits visualize the trust-based approach to business partners and clients.
Digital Presence
The new website integrates user-friendly modules for independent management of services, team, achievements, and references. Additionally, Brandpulse developed comprehensive templates for corporate presentations, completing the professional brand presence.