Brandpulse created the design of the new Debit Mastercard for Credit Suisse. Brandpulse had already developed the design of the portrait-format Maestro card in an earlier project for the major Swiss bank. The new Debit Mastercard currently being designed by Brandpulse replaces CS’ previous Maestro card.
The upright format CS card design developed by Brandpulse responds to customer behavior at the payment terminal, where the cards are inserted lengthwise.
Customers with an existing Maestro card will automatically receive the Debit Mastercard as their successor card when it expires. The customer advantage of the new card: In contrast to the Maestro card, Credit Suisse clients can also use their Debit Mastercard to pay on the Internet and in apps. Payments with the new debit card in Swiss and foreign online shops are also free of charge.
Handelszeitung: Credit Suisse replaces Maestro card with Debit Mastercard
Credit Suisse: Press Release